Recent Insights from our Team

Hotel Beacon NYC selects 2P Ventures to re-launch Beacon Insider Loyalty Program

Written by Harlan Davis, , Client Services Director on June 28th, 2018

NEW YORK, June 29, 2018 – 2P Ventures, a leading provider of next-generation technology for hotels, announced today that it has added the iconic Hotel Beacon on the Upper West Side of Manhattan in New York City, to its portfolio of hospitality clients.

On average, over the last 2-3 years, hotels have seen a decrease in organic traffic from anywhere between 20-30%

Written by Philippe Truetsch , CEO 2P Ventures on March 21st, 2018

This is mostly due to the continuous changes Google has made to their search results, with the introduction of the Carousel, more prominent PPC, the Map and Keyword Ads that relegate organic results ‘below the fold’. These changes have re-routed organic traffic to other channels; specifically paid…

Our clients see booking engine conversion rates of 4.5+ % by using our toolset

Written by Philippe Truetsch , CEO 2P Ventures on November 21st, 2017

In today’s eCommerce environment, there are many industries and companies providing great online retail experiences for customers. In the hospitality world, there are far too many hotels and chains not taking advantage of the best practices and tools being used by other companies and industries to maximize conversion and revenue…

Our clients see 10-15% of direct bookings via Metasearch within 3 months of activation

Written by Philippe Truetsch , CEO 2P Ventures on October 11th, 2017

For our clients and others that we speak to, it’s the same story and battle; the fight for direct bookings is a continuous showdown with the OTAs. Stating the obvious, this isn’t a fair fight. With OTAs incomparable marketing budgets both in terms of brand awareness and domination of Search Engine Result Pages (SERP)…

Contact us to learn more about our business solutions

Join our other clients around the world who have increased their direct bookings and revenue

Contact Us
Contact us to learn more about our business solutions
Scroll To Top